Welcome to my blog! As a "journaler" from way back, this age of sharing information so openly is somewhat foreign to me. I mean, after all, my very first handwritten journal had a little lock on it and I can remember carefully hiding the key where no one would find it. However, being the adventurer I am, I'm willing to give this a try.
Don't get me wrong, there are no plans to share my deepest darkest secrets on this blog (sorry to disappoint), but rather focus my posts around one of my passions, which also happens to be my career: Marketing. In fact, blogging could really be described as a form of marketing. As people read posts, they form their own perceptions of you based on topics, writing style, etc. and in the world of marketing, "perception is reality."
Blogging is also catching on as a marketing tool, with many people utilizing blog sites as web sites to get the word out on their products and services. What type of marketing professional would I be if I didn't stay up to date on what is happening?
My goal is to make this blog both interesting and informative, sharing my unique perspective, and some useful marketing information with whoever cares to read about it!
Welcome and happy reading!
February 1, 2008
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